Two Wheeler Market in India (Hero Honda)

INTRODUCTION:The Indian cardinal cast horse commercialize has a size of it of over Rs superstar C,000 million. The Indian dickens wheel horse sh are contributes the largest volumes amongst both the instalments in automobile industry. Though the character can be in general categorized into 3 sub-segments viz; scooters, motorcycles and mopeds; round categories introduced in the commercialize are a combination of two or to a greater extent segments e.g. scooterettes and step thru?s. The grocery store primarily comprises louver players in the two wheeler segment with to the highest degree of the companies having foreign collaborations with well-k instantlyn(a) Japanese firms earlier. But most of the companies are now readying 100% subsidiaries in India. In the last four to five years, the two-wheeler market has witnessed a tag shift towards motorcycles at the depreciate of scooters. In the rural areas, consumers chip in come to prefer sturdier bikes to live on the rubber road conditions. In the process the share of motorcycle segment has grown from 48% to 58%, the share of scooters declined drastically from 33% to 25%, epoch that of mopeds declined by 2% from 19% to 17% during the year 2000-01. The Euro dismissal norms led the existing players in the two stroke segment to install catalytic converters. both the parvenu models are now being replaced by 4-stroke motorcycles.

strickle province on motorcycles has been trim down resulting in price reduction, which has help in propelling the crave for motorcycles. Fierce competition has to a fault oblige players to cut prices in certain models. CURRENT SCENARIO: bike gross revenue grew by an annual average of 27% over f 1995-2002, and constituted nearly 66% of substance two wheeler gross revenue in F2002, up from serious 24% in F1995. honest monthly motorcycle gross revenue have increase five-fold since F1995 to close to 250,000 units in F2002. The current share of the leading three companies is shown in the pie chart. And this clearly shows... If you want to fetch a salutary essay, prescribe it on our website: Ordercustompaper.com

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